I may have missed watching this year’s Super Bowl, but I was watching on a large screen in high definition for the infamous wardrobe malfunction during Janet Jackson and Justin Timberlake’s halftime performance for Super Bowl XXXVIII. Ahahaha! 😯
Hulu has once again set up AdZone with all of the 2011 Super Bowl commercials neatly cataloged. Viewers can go to hulu.com/ad-zone and vote for their favorites. As I posted last year, here’s the handy widget with all of the ads so you can watch them right here from my blog.
UPDATE Feb 8, 2011: Here’s the list of winners from Hulu’s 2011 Super Bowl XLV AdZone based on your votes
The “most liked” category was led by Volkswagen’s “The Force,” narrowly edging out Bridgestone’s “Carma.” But this was a very close race: Voters in the South and East preferred Bridgestone, while the voters in the West and Midwest cast more votes for VW.
Dorito’s “Pug Attack” and Bud Light’s “Hack Job” were two of the most viewed ads on Hulu’s AdZone, and ” Chrysler: Imported From Detroit” made the Top 5 “Most Liked” list in the Midwest. (source: Hulu.com)
RESULTS
| Overall Most Liked Ads 1. Volkswagen: The Force 2. Bridgestone: Carma 3. Volkswagen: Black Beetle | Most Viewed Ads 1. Doritos: Pug Attack 2. Volkswagen: The Force 3. Bud Light: Hack Job |
| Overall Most Liked Ads by Women 1. Volkswagen: The Force 2. Bridgestone: Carma 3. NFL: Super Bolw Celebration | Overall Most Liked Ads by Men 1. Bridgestone: Carma 2. Volkswagen: The Force 3. Paramount: Captain America- The First Avenger |
MOST POLARIZING BY GENDER
| Women Strongly Favor 1. Chevrolet: GMME 2. Play60: Who’s Next 3. Twentieth Century Fox: Rio 4. Chevrolet: Cruze Status 5. Living Social: It’ll Change Your Life | Men Strongly Favor 1. Columbia Pictures: Battle- Los Angeles 2. Universal: Cowboys and Aliens 3. Skechers- Kim Kardashian- Hello Skechers 4. Sony Ericsson Xperia PLAY: Surgeon- Extended 5. Paramount: Thor |
POOR PERFORMING ADS
| Overall Most Disliked Ads 1. Salesforce: Chatter.com Launch- Still Doing Impossible Things 2. Salesforce: Chatter.com Launch- Do Impossible Things 3. Go Daddy- The Contract |
MOST ACTIVE STATES (Votes)
hey, midwest, wassup with these results? ~Ifelicious
| States Representing The Most Votes 1. California 2. Texas 3. New York 4. Washington 5. Florida |
There was also a breakdown posted by region (West, Midwest, South, East), but I’m not going to bother to post that as I don’t think it is anymore revealing.
So what do you think of the results?
(end up update)
USA Today already has their ranking up with the Bud Light and fan created Doritos with his pug commercials tied for the top spot followed by the Volkswagen commercial. For their ranking go to usatoday.com/money/advertising/admeter/2011/super-bowl-ad-meter/43271432/1.
A little extra something for you Packer fans:
I liked the VW: Force commercial and the Bud commercials. The Doritos commercial gets an honorable mention. I can’t hate on the Thor and Captain America movie previews but I don’t really consider those commercials. One of my favorite Superbowl commercials was United Way commercial in which the player got stuck in the slide… again!