Stay in School Pep Rally and Concert feat. Russell Simmons, John Starks, Keri Hilson

NEW YORK, N.Y. October 15, 2009- Already in its 4th year The Stay In School Pep Rally & Concert has become a staple in New York. Entertainers 4 Education Alliance the organization marquis event will take place on October 27th from 2pm-6pm @ The Tribecca Performing Arts Center 199 Chamber Street NYC. The event is presented by HOT 97 NY’s #1 Radio Station, Verizon, Coca Cola, White Castle, Lincoln Tech and NYCTV and is hosted by HOT 97 early morning show personalities, Peter Rosenberg and DJ Cipha Sounds. Speakers and performers include (Business Mogul) Russell Simmons, (NBA Legend) John Starks, (R&B sensation & Interscope recording artist) Keri Hilson, (TV & Radio Personality) Sway Calloway, (Def Jam recording artist) Juelz Santana, (Universal/SRC recording artist) DJ Webstar, (NY Knicks) Al Harrington and Nate Robinson, (New York Jets Defensive Lineman) Calvin Pace with others to be announced.

The Stay In School Pep Rally and Concert, started four years ago shortly after Entertainers 4 Education Alliance co-founders Tonya Lewis and JP Taylor started the organization. The duo wanted to make school cool again. The goal was to develop campaigns, host rally’s and events that express the importance of school, work with direct service providers to get students the services needed to be successful and reward students for goals achieved. Since that time the organization has done a tremendous job, so much so that they will receive a proclamation from Mayor Michael R Bloomberg, who will award the organization a proclamation declaring October 27th as “I WILL GRADUATE DAY” for the City if New York, and recognize the efforts of Entertainers 4 Education Alliance. Tonya Lewis Executive Director says “Our goal has always been to get kids to view education as necessary, when they hear someone they admire express the importance of education a light bulb comes on. We are also very appreciative of every speaker, performer, sponsor and volunteer who help us make this event possible year after year.”

Did you know nationwide, nearly one in three U.S. high school students fails to graduate. In total, approximately 1.3 million students drop out each year – averaging 7,200 every school day. New York State has the highest dropout rate for Black and Hispanic students of any state in the nation. – National Centers for Educational Schools Statistics

Entertainers 4 Education Alliance (E4EA) has developed the “I WILL GRADUATE CAMPAIGN,” as an extension of their organizations’ mission which utilizes the influence of celebrities, musicians, sports figures, high profile individuals, to promote positive messages to young people about the importance of education, personal advancement, and social commitment. The proclamation will be presented to Entertainers 4 Education Alliance at their Stay In School Pep Rally & Concert on Tuesday October 27, 2009.

Additional sponsors include: Metropolitan College and Audi.

About Entertainers 4 Education Alliance

E4EA (www.e4ea.org) is a nonprofit organization dedicated to empowering youth by promoting education and positive decision-making. We enlist and utilize the talents and resources of the music and entertainment community to provide support and encouraging messages to our young people. E4EA recently launched the “I WILL GRADUATE CAMPAIGN”, a national call to action for students, parents, and the entire community to increase educational achievement. E4EA is looking for ONE MILLION students each year to pledge that they will graduate and pursue higher education. We want parents and the community to support students in obtaining a high school diploma and college degree. Students who pledge will receive special incentives and an invitation at the end of the school year to attend a special webcast event with a popular celebrity artist.

information provided courtesy of TRIO Entertainment and McQueen Media

Related Links

E4EA website- www.e4ea.org

Facebook- Entertainers For Education Alliance

Twitter- E4EA